| Article Index |
|---|
| How to build a better Web site |
| Page 2 |
| Page 3 |
| All Pages |
Five common design flaws
Those who build and review top-of-the-line Web sites note five common design flaws. Here are the five big "don'ts" of Web site design:
- Don't ignore search. About half of users rely on the search function to get around a site and to locate the information they want. If your online search function isn't sophisticated, you'll frustrate those users and lose them.
-Don't bury information. People don't want to navigate, even if navigation is easy; they want to find the information they seek.
-Don't provide too much. Irrelevant information and marketing materials turn customers off. Give them what they want and clear out the rest. Keep the site up to date.
-Don't forget low-bandwidth customers. Your site shouldn't be too hard for use by the 25 percent of computer users who still have dial-up Internet access.
-Don't use just text. Incorporate video and other graphic elements to deliver your message.
